Shall we talk about sextech?
Reading time: 2 minutes The area of sexual wellness is one of the biggest markets out there, and yet it is very underfunded. Just to give you an idea, the…
Etiqueta: business
Reasons why we started using the Agile marketing framework – Part 2/2
Reading time: 3 minutes In a previous post I had explained what it was and the reason for using agile marketing as a working process in marketing teams. In another…
Reasons why we started using the Agile marketing framework – Part 1/2
Reading time: 3 minutes In a previous post I had explained what agile marketing was and the reason for using agile marketing as a working process in marketing teams. In…
Check my e-mails in the morning? No thanks.
Reading time: 4 minutes When I started sharing with some people what I thought about e-mail and the implication it has on our lives, I received the following feedback: Sorry,…
Pareto, percentages and revenue…
Reading time: 3 minutes I first learned about the Pareto principle in 2011 through Chris’ $100 Startup book. In a last book I read, Personal MBA by Josh Kaufman, I…
How we calculate the cost of customer acquisition at Angry Ventures
Reading time: 3 minutes At Angry Ventures, one of the metrics we value most when we are iterating a product is Customer Acquisition Cost (CAC). Why is this metric very…
Replace MVP with MVO
Reading time: 3 minutes Disclaimer: During the post whenever I mention the term “Minimum Viable Product” I will do so through “MVP”. The same will be true for “Minimum Viable…
What I learned during this first year with Angry Ventures
Reading time: 6 minutes You must be thinking “A year? It’s only just begun!” The truth is these 365 days with Angry Ventures, felt like 1000. I have learned so…
Pareto, percentagens e receitas…
Tempo de leitura: 3 minutos Tomei pela primeira vez conhecimento do princípio de Pareto em 2011 através do livro $100 Startup do Chris. Num último livro que li, Personal MBA…
Como calculamos o custo de aquisição de clientes na Angry Ventures
Tempo de leitura: 3 minutos Na Angry Ventures, uma das métricas que valorizamos mais quando estamos a iterar um produto é o Custo de Aquisição de Clientes (CAC). Porque é…